If you haven't joined Twitter yet, you should. It's the best way to get the most information in a timely manner that I've found. Everyone is on Twitter these days. It's helpful, quick, informative, and aggregated in a way that is valuable to me. If you are wondering who to follow, or wondering why I follow who I follow, here are several reasons why I follow some on Twitter and not others.
If you aren't on Twitter, I believe these points also translate for the most part to Facebook, Instagram, Google +, Linkedin, and most other social media outlets.
Ultimately, this is 10 Ways to Create Value for others on Social Media:
1. You give me value. Maybe a great link, a quote, a stat, new website, etc.
2. You don't constantly pimp yourself. Remain humble. Make it about others.
3. You are generous. I see lots of re-tweets from you and notice you seem to care about others and are willing to talk about others and want to help them.
4. You make me think. A link to a timely article on theology, a great quote, a phrase that encourages or challenges, a Scripture verse, etc.
5. You make me laugh. I simply need some humor and you provide it.
6. You keep me informed. I want to be ahead of the crowd when it comes to news and pertinent info.
7. You tweet in moderation. No over-tweeting. A nice steady stream of tweets.
8. You provide a personal connection, and because of that, I actually want to meet you in person. Whether as an individual or organization.
9. You have a picture. Without a picture, you have no follow. Your account looks fake.
10. You are a friend. I still follow many friends who are not necessarily the greatest at Twitter. But I still follow them. That's what friends are for!